Empowering artists, one studio at a time
With locations in Maryland, Arizona, and California, Artists & Makers provides studio space for artists to practice their craft. In this promo video, Syreeta, a fashion designer, talks about her creative process and her experience at A&M.
In creating this video, accurately representing the A&M brand was paramount. Equally important was achieving an honest portrayal of Syreeta on-screen. I worked closely with A&M to identify goals, themes, and focus areas for the video.
Syreeta created the skirt in the video specifically for this project and in real-time. That meant staying nimble and keeping open commmunication was crucial in capturing her creative process unfold as it happened.
Artists & Makers provides a critical service to artists across the US. By providing studio space, they empower creatives to do their best work. This video aims to highlight that work and to inspire more artists to join A&M.
Watch the behind-the-scenes breakdown: